Research on the Development of Tea Culture Tourism Products under the Background of Cultural and Tourism Integration

-- A Case Study of Taiping Houkui

Authors

  • Jiajia Zhang
  • Mengting Lu
  • Zihan Song
  • Ziqi Zhang

Keywords:

Fusion of Culture and Tourism; Tea Culture; Grey Prediction.

Abstract

China is the origin country of tea.Over the years, the tea industry in China has developed vigorously and becomes increasingly prosperous.Under the background of cultural and tourism integration, cultural creativit y is increasingly valued in the process of tourism product development.In the development process of Chinese tea products, the industrial chain is short and the added value is low.This paper will focus on the development of tea industry. Taking Taiping Houkui tea industry as an example, through data analysis, it will find out the reasons that hinder the sustainable development of Taiping Houkui tea industry, so as to develop and design tea tourism products, and discuss the basic path of sustainable development of tea tourism industry.

References

Zhong Xiaopeng & Wang Jingliang. (2011). Development of Tea Culture Tourism Products in Anhui. Science, Education and Culture Collection (next ten days issue) (06), 204-205.

Sun Manman. (2012). The "Taiping Houkui" tea industry has promoted the development of the county economy. Tea Industry Bulletin (02), 82-83. doi:10.16015/j.cnki.jteabusiness. 2012.02.010.

Sun Tong & Zhou Wei. (2018). Research on the Development of Tea Culture Tourism Products Based on the Background of Global Tourism. Fujian Tea (12), 118-119.

Liang Feiyun. (2020). Exploration on the development and utilization of tea Culture and tourism resources. Financial circles (23), 75-76. doi:10.19887/j.cnki.cn11-4098/f.2020.23. 047.

Zhou LAN. (2010). An analysis of tea culture and tourism. China's Collective Economy (17), 58-61.

Kim. (2017). Tea culture and tea culture tourism development under the threshold of regional tourism. Journal of Jiyuan Vocational and Technical College (04), 49-51.

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Published

2022-11-21

How to Cite

Zhang, J., Lu, M., Song, Z., & Zhang, Z. (2022). Research on the Development of Tea Culture Tourism Products under the Background of Cultural and Tourism Integration: -- A Case Study of Taiping Houkui. Frontiers in Humanities and Social Sciences, 2(11), 243–252. Retrieved from http://bcpublication.org/index.php/FHSS/article/view/2813

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