MENG, Kunbo. Rationales behind Marks & Spencer’s failure in the Chinese market, an important lesson to foreign firms. BCP Business & Management, [S. l.], v. 31, p. 83–88, 2022. DOI: 10.54691/bcpbm.v31i.2539. Disponível em: https://bcpublication.org/index.php/BM/article/view/2539. Acesso em: 24 may. 2026.