HU, Zhiao. Research on the Consumer Behavior Characteristics and Marketing Strategy of New Energy Vehicles——Taking BYD and Tesla as Examples. BCP Business & Management, [S. l.], v. 31, p. 168–175, 2022. DOI: 10.54691/bcpbm.v31i.2555. Disponível em: https://bcpublication.org/index.php/BM/article/view/2555. Acesso em: 16 sep. 2026.