ZHENG, Hao. Analysis of Coca-Cola’s marketing strategies in China. BCP Business & Management, [S. l.], v. 31, p. 272–276, 2022. DOI: 10.54691/bcpbm.v31i.2592. Disponível em: https://bcpublication.org/index.php/BM/article/view/2592. Acesso em: 26 jun. 2026.