WU, Yujia. Haagen Dazs’ marketing strategy and development suggestions. BCP Business & Management, [S. l.], v. 31, p. 513–517, 2022. DOI: 10.54691/bcpbm.v31i.2671. Disponível em: https://bcpublication.org/index.php/BM/article/view/2671. Acesso em: 26 jun. 2026.