CHEN, Kathy. Analysis of Fast Fashion Brand Marketing Strategy in China Based on The STEPPS: Taking Brandy Melville as an example. BCP Business & Management, [S. l.], v. 34, p. 540–547, 2022. DOI: 10.54691/bcpbm.v34i.3062. Disponível em: https://bcpublication.org/index.php/BM/article/view/3062. Acesso em: 25 apr. 2026.