CAO, Qiongyu. Red’s Community Marketing Model Research Based on UGC Cross-border E-commerce. BCP Business & Management, [S. l.], v. 36, p. 261–268, 2023. DOI: 10.54691/bcpbm.v36i.3441. Disponível em: https://bcpublication.org/index.php/BM/article/view/3441. Acesso em: 23 sep. 2026.