ZHANG, Xiaoqing. Research on the Impact of Social Media Platforms on the Market Segmentation of Beauty Products and Optimization of Positioning Strategies: --Take RED as the Example. BCP Business & Management, [S. l.], v. 38, p. 1168–1177, 2023. DOI: 10.54691/bcpbm.v38i.3842. Disponível em: https://bcpublication.org/index.php/BM/article/view/3842. Acesso em: 1 aug. 2026.