ZOU, Jiazhen. Research on Customer Value of E-commerce Data Based on Machine Learning. BCP Business & Management, [S. l.], v. 38, p. 1987–1994, 2023. DOI: 10.54691/bcpbm.v38i.4016. Disponível em: https://bcpublication.org/index.php/BM/article/view/4016. Acesso em: 30 jul. 2026.