JIANG, Xinyi. Strategic Analysis of Social Media Software -- the Communication Strategy and Marketing Strategy of Douyin. BCP Business & Management, [S. l.], v. 38, p. 2462–2469, 2023. DOI: 10.54691/bcpbm.v38i.4121. Disponível em: https://bcpublication.org/index.php/BM/article/view/4121. Acesso em: 14 sep. 2026.