XU, Shiqi. Analysis of KFC’s “Crazy Thursday” Based on SWOT Method. BCP Business & Management, [S. l.], v. 43, p. 103–109, 2023. DOI: 10.54691/bcpbm.v43i.4628. Disponível em: https://bcpublication.org/index.php/BM/article/view/4628. Acesso em: 29 apr. 2026.