WANG, Chaoyue; XU, Xiaohe. Digital Media Empower The Marketing Promotion of Health Management: A Case Study of KEEP APP. BCP Business & Management, [S. l.], v. 45, p. 222–230, 2023. DOI: 10.54691/bcpbm.v45i.4906. Disponível em: https://bcpublication.org/index.php/BM/article/view/4906. Acesso em: 1 may. 2026.