Analysis of the Influencing Factors of the Success of Metro Commercial Development Projects based on Structural Equation Modeling

Rong Yang

doi:10.54691/7asmn225

Authors

Rong Yang

DOI:

https://doi.org/10.54691/7asmn225

Keywords:

Metro Commercial Development; Multi-center Governance; Project Success; SEM Model.

Abstract

To strengthen the control of key points of projects, enhance management capabilities, effectively guide project planning and operation, and promote the implementation and sustainable development of metro commercial development projects, a structural equation theoretical model of the success of metro commercial development projects was established, with four latent variables: government governance, market governance, social governance, and project cooperation process, and 19 observed variables. Through a questionnaire survey of the “Metro e-Station” project in Tianjin and using the AMOS software for validity, reliability analysis, and path testing, it was found after model revision that social governance has the greatest impact on the success of metro commercial development projects, followed by market governance and government governance, while the direct impact of the project cooperation process is not significant. Analysis of the observed variables revealed that supervision and evaluation, operation management, and supervision and review are more prominent factors affecting the success of metro commercial development projects.

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