REN, Buxin; WU, Di; ZHANG, Jiayi. Research on the Influence of Discount on Consumers’ Purchase Attractiveness and Coping Strategies -- Taking Consumers Aged 26-35 as an Example. BCP Business & Management, [S. l.], v. 34, p. 461–469, 2022. DOI: 10.54691/bcpbm.v34i.3050. Disponível em: https://bcpublication.org/index.php/BM/article/view/3050. Acesso em: 18 sep. 2026.