Research on the Path of Art Rural Construction in the Context of Ouyue Hundred Crafts

Abstract

This paper deeply explores the important role and realization path of local traditional handicrafts in the rural revitalization and art rural construction in Wenzhou under the background of Ouyue Hundred Crafts. Through in - depth analysis of the cultural connotation and artistic value of Ouyue Hundred Crafts, it elaborates on its significance in promoting rural industrial development, cultural inheritance and innovation, and the construction of ecological livability. At the same time, based on the research and analysis of the current situation, specific art rural construction strategies such as strengthening talent cultivation, innovating industrial models, promote cultural and tourism integration, and strengthen publicity and promotion are put forward. The aim is to provide a comprehensive, systematic and in - depth theoretical support and practical reference for rural revitalization in Wenzhou and other regions. It further enriches and expand the understanding of the relationship between Ouyue Hundred Crafts and rural revitalization, and provide practical ideas and methods for the sustainable development of rural culture and economy.