De-propaganda: Exploring the Operation Mechanism of America’s Book Translation and Dissemination Programs during the Cold War Period

Yining Wei; Zhuoxi Yuan

doi:10.54691/fhss.v3i8.5556

Authors

Yining Wei
Zhuoxi Yuan

DOI:

https://doi.org/10.54691/fhss.v3i8.5556

Keywords:

De-propaganda; Propaganda; American Book Translation and Dissemination; Operation Mechanism.

Abstract

During the Cold War, the United States government, together with some private organizations initiated book translation and dissemination programs to disseminate American culture and promote the infiltration of American ideology and values into other parts of the world. Through analyzing the disseminator of the book translation, books selected for translation, translation and editing strategies, and translated books circulation, it is found that both government and private organizations made efforts to hide their real intention, and the propaganda disguised as book translation and trade aimed to improve their propaganda effect, so as to better serve America’s global cultural expansion strategies.

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