Case study of Midea Group’s merger with Little Swan

Abstract

Faced with fierce market competition and changing markets, many companies choose mergers and acquisitions to expand business scale or achieve new business directions, expand into new areas, achieve business diversification, improve competitiveness, and maintain original business conditions and field. In recent years, other companies that need to merge can refer to the analysis results and make correct merger and acquisition decisions by analyzing the performance of the merged company. This article introduces the merger and acquisition of Swan on the American Stock Exchange, and uses financial performance analysis and case analysis techniques to analyze the financial performance of the Midea Group's merger and acquisition. It is hoped that the analysis results will have certain reference value and relevance to the merged company.