Current Situation Characteristics and Development Suggestions of China's Automobile Cultural Activities

Peng Hu; Yuan Liu

doi:10.54691/fhss.v2i5.728

Authors

Peng Hu
Yuan Liu

DOI:

https://doi.org/10.54691/fhss.v2i5.728

Keywords:

Automobile Industry; Development Suggestions; Analysis of Automobile Cultural Activities.

Abstract

With the development of China's automobile industry and automobile market, automobile cultural activities have played an increasingly important role in the brand marketing of automobile enterprises, public entertainment life, and the development of local culture and tourism industries. This paper analyzes and studies the related activities of automobile culture by sorting out the categories and current development characteristics of China's automobile cultural activities and puts forward suggestions for the healthy development of automobile cultural activities.

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References

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