The Generation and Avoidance Path of Emotional Turn in College Online Public Opinion in the Post Truth Era

Ting Li

doi:10.54691/9992y279

Authors

Ting Li

DOI:

https://doi.org/10.54691/9992y279

Keywords:

Online Public Opinion; Post Truth; Emotional Turn.

Abstract

On November 16, 2016, the Oxford Dictionary first defined the term "post truth" as the "annual vocabulary" of 2016, which refers to emotions and personal beliefs being more influential than objective facts in influencing public opinion. Since then, the "post truth" has also been increasingly concerned and discussed by the academic community. This article takes the "post truth era" as the theoretical background to explore the reasons and manifestations of the emotional shift in online public opinion in universities, and proposes corresponding response strategies.

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