The Spread of Internet Buzzwords from the Perspective of Communication Science from 2017 to 2021

Authors

  • Yitong Guo

DOI:

https://doi.org/10.54691/bcpep.v7i.2695

Keywords:

Internet Buzzwords; Internet Users; Dissemination Phenomenon.

Abstract

This paper first uses domestic scholars' research on Internet buzzwords to understand the specific connotation, classification forms, dissemination laws, and multiple features of Internet buzzwords. Then, the paper explains the reasons for the creation of Internet buzzwords from five aspects: creation by Internet users; participation in media products; guidance by opinion leaders; guidance by policy guidelines; and the fission of modal theory. Then the paper analyze the impact of Internet buzzwords on today's society from both positive and negative aspects and propose corresponding solutions. Internet buzzwords are new cultural forms that are closely related to us and are mirrors of social life, and the analysis of Internet buzzwords is conducive to the healthy development of the online environment.

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References

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Published

2022-11-07

How to Cite

Guo, Y. (2022). The Spread of Internet Buzzwords from the Perspective of Communication Science from 2017 to 2021. BCP Education & Psychology, 7, 404–411. https://doi.org/10.54691/bcpep.v7i.2695