Chinese Ecological Discourse Construction in CBD COP15

Abstract

In this century, under the guidance of the basic state policy of conserving resources and the environment, China has made the rich practical experience and great historic achievements in the construction of ecological civilization, but the deployment of China's ecological communication system is relatively late, and the international ecological discourse system is also imperfect. This paper combs the discipline context and development status of ecological communication. Taking the fifteenth meeting of the Conference of the Parties to the UN Convention on Biological Diversity held in Kunming, China, in 2021 as an example, four mainstream Chinese media are selected for analysis, aiming at exploring the inherent law of the ecological communication and excavating the international discourse system of ecological civilization with Chinese characteristics.