Analysis of the investment value of Motional based on SWOT analysis

Abstract

With the continuous rise of investment diversification, more and more people invest in enterprises, hence it is more important to analyze the investment value of enterprises. Many enterprises have no investment value analysis. Therefore, the theme of this paper is to analyze the investment value of emotional based on the SWOT model. The research method of this paper is as follows: first, search the information of listed companies which is similar to emotional, and analyze the data. The researchers find Hyundai motor group is a company that is similar to motional's financial and non-financial situation recently. Secondly, collect the financial and non-financial data of Hyundai Motor Group through its annual report and official website, such as balance sheet, cash flow statement, income statement, management team information, and customer group information; Finally, analysis of the existing data of Hyundai Motor Group through the swot model, draw a conclusion about its advantages, disadvantages, trade environment and industry competition. Hence it can get a conclusion about whether Hyundai Motor Group has investment value by summarizing the above aspects. Because of the high similarity in the industry and development between emotional and Hyundai Motor Group, it can draw an analogy whether emotional has investment value. The study finds that Hyundai Motor Group has many advantages; few disadvantages; an excellent trade environment and weak industry competition. Based on the above contents, the research concludes that Hyundai Motor Group has a high investment value. Hence emotion has a high investment value.