On English Ceremonial Speeches from the Perspective of Identification Theory: A Case Study of British Prime Ministers’ New Year Speeches
DOI:
https://doi.org/10.54691/bcpssh.v18i.999Keywords:
ceremonial speeches, Identification Theory, rhetorical strategies, new year speechesAbstract
Ceremonial speeches play different roles on different occasions, and Kenneth Burke's rhetorical Identification Theory provides a new perspective for the study of ritual speeches. Based on this theory, this study explores British Prime Ministers’ new year speeches with qualitative and quantitative methods. According to the findings, Identification by Inaccuracy is used most frequently, followed by Identification by Sympathy and Identification by Antithesis, the frequencies of which show no significant difference. The high frequency of Identification by Inaccuracy is mainly due to the repeated use of “we” and intensive depiction of future visions. Apparently, this strategy is in line with the thematic features of new year speeches, i.e., uniting people and looking into the future. This study, examining the rhetorical features of ceremonial speeches with the example of new year speeches, hopes to inspire speech enthusiasts with useful speaking strategies and rhetorical awareness.
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