Prospects for the development of the concept of tourism in the context of Healthy China: A case study of Yunnan

Abstract

Under the influence of the Healthy China strategy, health tourism has become the main trend of tourism market development. The market development prospect is broad, and people pay more attention to relaxing pressure and relieving physical and mental fatigue in the process of tourism. Health tourism is a kind of tourism products based on ecological environment, which pay attention to leisure and health. It is beneficial to the physical health of tourists, and can provide psychological counseling and health services for tourists. It is a new growth point of tourism economy in the modern social background. Yunnan Province has rich tourism resources, mild climate in the four seasons, unique ethnic customs and culture, forest, lake, mountain, which provides important support and help for the development of local health tourism industry. Based on this, this paper analyzes the concept of health tourism, discusses the types of health tourism resources in Yunnan province, and puts forward the development prospect of Yunnan tourism industry under the background of healthy China, in order to promote the development of health tourism in Yunnan province.