The Walt Disney Company: What does its Future Hold?

Abstract

Pandemic has speeded up the development process of streaming media, this paper will focus on The Walt Disney Company - one of the most successful companies in providing streaming services, seeing how this company thrives in this area, as well as the advantages that can ensure it to be one of the leading medias and entertainment companies in the next 10 years. After that, I will provide some suggestions for the company base on my current understanding of its strategy, while I agree with its ongoing intentions to speed up direct-to-consumer business.