Understanding the Development of Netflix during Recent Years through Data Visualization

Abstract

In recent years, the development of video streaming media has influenced the way traditional industries are shaped. Amazon Prime Video, Netflix, Hulu, and Disney Plus are all magnates leading the industry. And Netflix, as a media that is loved by audiences throughout the globe, is known for its successful transformation and original contents. The objective of this article is to use the techniques of data visualization to tell the story of how Netflix developed in recent years, including its global layout, financial performance, content addition, and audience growth. By using Tableau to create different tables and charts, this article is able to show the trend of Netflix’s development and invoke insights about its current operation, especially under the global pandemic.