Research on Mathematical Model of Balancing the Interests of All Parties in Food Delivery

Authors

  • Ye Wan

DOI:

https://doi.org/10.54691/bcpbm.v18i.540

Keywords:

Time window, Hierarchical analysis, Two-stage game model, Pricing model

Abstract

In this paper, we study the delivery order pattern of take-out riders in Chinese society, adopt a time window function to give a reward and punishment measure for the complete quality of riders under various factors, and adopt hierarchical analysis to obtain and quantify the degree of influence of different factors on delivery, and get the commission scheme design so that the riders can get the maximum commission. Then, from the perspective of game theory, we establish a two-stage game model under the non-cooperative game, with the first stage of the game being the takeaway demand realizer and the second stage of the game being the takeaway demander and the contacting platform, and finally select a win-win solution with a balanced game. Finally, the pricing model proposed in the previous paper is optimized iteratively, considering the addition of long-distance as well as cross-regional distance quantification factors, and considering the case of dedicated personnel working exclusively. This paper proposes an equilibrium state for the four ends of the platform, merchants, consumers, and riders, and proposes a cross-regional and long-distance delivery scheme with certain feasibility, giving the platform and riders the possibility to expand the sales area and delivery area.

Downloads

Download data is not yet available.

References

Jia Xiaoyan. Research on Hazmat Transportation and Distribution Scheme Based on Dynamic Spatiotemporal Service Network.2020. Lanzhou Jiaotong University, Ph.D. dissertation.

XIAO Zhengzhong, et al. "Research on intelligent optimization of trans-regional vehicle scheduling among multiple distribution centers." Chinese Journal of Tobacco 23.04(2017):114-120. doi: 10.16472/j.chinatobacco.2016.285.

LIU Diantong, YI Jianqiang, TAN Min. "Two-stage fuzzy control for long-distance transportation of overhead crane." Control Theory and Applications. 06 (2003): 908-912.

Gao Xinhui. Study of Route Optimization of Fresh Fruit Distribution with Fuzzy Time and Maturity.2020. Northwest Agriculture and Forestry University of Science and Technology, MA thesis.

WU Liangran, LIN Jian, LIU Yizhi, LIU Min. "Regional Cooperative Distribution Method Based on Vehicle Distribution Line." Computer Engineering and Applications 56.01(2020):244-250.

WuShuJuan. Study of Algorithms for Vehicle Routing Problem.2005. HoHai University, MA thesis.

Jingang Li. Research on Offline Distribution Intelligent Scheduling Algorithm Based on O2O.2017. Nanjing University, MA thesis.

Ye Lan. Cross-regional distribution route optimization under coverage model--Tobacco logistics distribution in Liangshan as an example [J]. Finance and Economics, 2015 (17): 167-168.DOI: 10.16266/j.cnki.cn11-4098/f.2015.11.145.

GE Xian-long, HUANG Yu, and TAN Bai-chuan. "Multi-stage combined city logistics distribution problem considering the traffic restrictions."Control and Decision Making 32.05(2017): 789-796. doi:10.13195/j.kzyjc.2015.1555.

GUO Jianquan, WANG Xinyue. "Network and route planning of cross-regional closed-loop logistics for fresh food e-commerce under the environment of carbon trading." Computer Integrated Manufacturing Systems 23.04(2017):874-882. doi:10.13196/j.cims.2017.04.023.

Sun, Guofeng, et al. "Research on coordination and optimization of order allocation and delivery route planning in take-out system." Mathematical Problems in Engineering 2020 (2020).

Qiu, Ying, et al. "System dynamics mechanism of cross-regional collaborative dispatch of emergency supplies based on multi-agent game." Complex & Intelligent Systems (2021): 1-12.

Liu, Yan, et al. "Poster: FooDNet: Optimized on demand take-out food delivery using spatial crowdsourcing." Proceedings of the 23rd Annual International Conference on Mobile Computing and Networking. 2017.

Liu, Yan, et al. "FooDNet: Toward an optimized food delivery network based on spatial crowdsourcing." IEEE Transactions on Mobile Computing 18.6 (2018): 1288-1301.

Lang Weiqun. "Fairness and efficiency of platform economy - the example of take-out riders." Social Science Dynamics .04(2021):40-48.

Liu Jiachun. Investigation on survival status of the deliveryman in Guangzhou.2020. South China University of Technology, MA thesis.

HU Tian-yu, ZHANG Yong. "Dynamic pricing strategy of ride-hailing platforms." Shandong Science 33.2 (2020): 79-90.

Yu, L., Jiang, R., and Zhu, A. Min." Dynamic pricing of apparel products based on consumer brand preferences." Journal of Shenyang University of Technology (Social Science Edition). (): doi:

Zhong Yana. Study on Optimization of Takeout O2O Orders Allocation with Meal Time.2020. Zhejiang Gongshang University, MA thesis.

Wang Lingfeng. Research on Distribution on Mode Selection of Food and Beverage Takeaway Platform.2020. Beijing Jiaotong University, MA thesis.

LI Nan et al. "Two-Stage Hybrid Optimization Algorithm for Vehicle Routing Problem with Multiple Time Windows under Fuzzy Demand." Control and Decision Making. (): doi:10.13195/j.kzyjc.2021.0022.

HU Yucong et al. "A Four-side Game Model for Operational Mode of Online Car-hailing System." Road Traffic Technology 37.02(2020):130-136.

Liang Zhiming." Low-carbon logistics operation mechanism selection based on quadratic game model - Regional logistics development and government governance transformation series of VIII." Logistics Technology 33.19 (2014): 335-336+386.

Wu Jiakai. "Price war aftermath of take-out O2O platforms - An analysis of strategic choices of take-out platforms based on game theory perspective."Private Technology. 11 (2015):249.

Zuo Lili, Zhao Xinglei. The problems and improvement strategies of delivery mode in the takeaway enterprise --- Meituan as an example [J/OL]. Business and Management: 1-11[2021-05-30]. https://doi.org/10.16517/j.cnki.cn12-1034/f.20210310.001.

Li Yuan." Research on the Application of Multiple Linear Regression in Average Wage Forecasting." Information Communication. 01(2018): 31-33.

Downloads

Published

2022-04-13

How to Cite

Wan, Y. (2022). Research on Mathematical Model of Balancing the Interests of All Parties in Food Delivery. BCP Business & Management, 18, 73-82. https://doi.org/10.54691/bcpbm.v18i.540