Beijing 2022 Winter Olympics in the Perspective of Chinese and Foreign Media A Corpus-Based Study of Critical Discourse Analysis

Abstract

This research uses corpus as a research tool and critical discourse analysis as the primary theoretical basis to explore the domestic and NOW corpus of the Beijing 2022 Winter Olympics. We found that: China Daily has taken advantage of Beijing 2022 Winter Olympics to shape the international image of China as a reliable, trustworthy, friendly, environmentally friendly, and clean power, which reflects the reality of China more comprehensively and objectively. Foreign news reports on the Beijing Winter Olympics are primarily positive, but there are still nearly one-third of negative evaluations. China still has a long way to construct a foreign-oriented publicity system. It is imperative to consider the acceptance of foreign audiences while making positive propaganda for China to optimize the foreign communication system, improve communication effectiveness, and enhance the effect of global communication.