Market share forecast analysis of three major operators based on Markov chain

Yi  Cai

doi:10.54691/bcpbm.v33i.2734

Authors

Yi Cai

DOI:

https://doi.org/10.54691/bcpbm.v33i.2734

Keywords:

Market share; Markov chain; Market forecast.

Abstract

Reasonable forecast products market share is the enterprise marketing decisions, one of the important factors which should be considered on the basis of three carriers in China mobile users, with the help of the theory of markov prediction model of market share, the change trend in maintaining market stability, the change of the future market share, the results show that the The results show that the market share of mobile users of China Mobile, China Unicom and China Telecom will be stable at 60.0%,24.2% and 15.8% in future.

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