Whether the Group's Margin Impact Will Vary Based on Volume

Abstract

In the general environment of the epidemic, various industries and markets have been affected to varying degrees. This article will compare some of the measures taken by the luxury industry during the epidemic, as well as the changes in the economy, to determine whether the impact on the group suffered from the market impact differently depending on the size of the group. The study focuses on LVMH and Burberry's operations, supply chain, and market results during the epidemic as the main objectives of the study. The study found that although the operating plans and development goals of the two luxury groups deviated significantly, the earnings rate fluctuations tended to be the same after the market impact, which proved that the fluctuation of interest rates due to the market impact was consistent and not related to the size of the group.