Research on Profit Model and Development Strategy of E-sports Club
DOI:
https://doi.org/10.54691/bcpbm.v34i.3202Keywords:
Esports industry; Profit model; Development strategy.Abstract
Under the continuous development of the times, the e-sports industry is also constantly developing and becoming an emerging industry with great development potential, so that more and more investors are focusing on this industry. It can be seen that the in-depth analysis of the industry is of great significance. Therefore, this research studies the profit model and development strategy of the e-sports industry, in order to study what aspects of the industry can obtain revenue, and what ways it can make changes if it wants to develop better. The research indicates that the current e-sports industry’s revenue mainly from the event bonuses, sponsors, live broadcast platforms, and derivatives. And can be changed from strengthening the talent pool, enhancing the supervision of all aspects of the industry, and enriching the promotion of this emerging industry. Although the development of the e-sports industry is extremely competitive at present, it is still in a less mature stage of development, which requires more investment in manpower, material and financial resources to promote its development toward more comprehensive, more popular and more solid direction.
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