Business Analysis of Toyota Based on Enterprise Value Multiple and PEST Analysis

Yunlin Du

doi:10.54691/bcpbm.v37i.3592

Authors

Yunlin Du

DOI:

https://doi.org/10.54691/bcpbm.v37i.3592

Keywords:

Sales Revenue; Profitability; Marketing; Toyota; Enterprise Value Multiple.

Abstract

Toyota is a long-established automobile manufacturing company with both a broad market and abundant economic activities. This paper conducts a business analysis of the Toyota company by analyzing the accounting statements and financial data of Toyota company for sales, profitability, and stock value. Overall, Toyota has an advantageous position in terms of sales compared to other competitor companies and also in terms of profitability by analyzing the marginal net profit, it is concluded that Toyota's profitability is in the middle to upper level compared to other competitors. In the stock value analysis, by comparing the enterprise value multiple and the price-to-earnings ratio analysis, it is concluded that Toyota has the highest price-to-earnings ratio compared to other competitors, thus concluding that Toyota has a high stock return and a rich investment value. This research paper provides relevant business analysis for major companies in the automotive manufacturing industry for the last two years, reflecting the business conditions of different companies and the future prospects of Toyota.

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