Analysis of Tabao Broadcasting Room Situation - Take Li Jiaqi as an Example
DOI:
https://doi.org/10.54691/bcpbm.v42i.4575Keywords:
Taobao; Li Jiaqi; broadcasting room.Abstract
With the popularization of Internet technology, many people choose the way of "we media" or e-commerce to work, such as live streaming of goods. The research topic of this group is the big trend of Taobao living with goods. This group focused on learning and searching for information about the top anchor Mr. Li Jiaqi and his studio. The group assigned different team members to relevant tasks, such as the establishment of the broadcast room, the operation of the broadcast room, the data of the broadcast room, and finally, the corresponding analysis and comparison of the data found. Through the research data, the study suggests that many excellent anchors make use of this trend to create industry influence and performance different from their peers. The sales field involves a wide range, and will never be limited by the form. Li Jiaqi and his team can have better results with innovation and cooperation. E-commerce is proof of the development of an era. It brings a lot of convenience to people and increases industrial competition, so it also causes a huge disparity in industry performance between big anchors and little-known anchors, which may also be a problem for many young people engaged in this industry to think about.
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