Vol. 28 (2022): 2nd International Conference on Global Business and Management Science (GBMS 2022)

View Vol. 28 (2022): 2nd International Conference on Global Business and Management Science (GBMS 2022)

July 30-31, 2022 | Kunming City, China

Editors: Abigail Turner, Hui Zhang

ISBN: 978-1-62437-581-1

Published: 2022-10-14

Preface

  • Preface: 2nd International Conference on Global Business and Management Science (GBMS 2022)

    Abigail Turner, Hui Zhang
    I
    DOI: https://doi.org/10.54691/bcpbm.v28i.2088

Articles

  • Prediction and contribution analysis of CSI 300 Stock Index Futures based on KPCA-LightGBM

    Difei Wang, Yi Huang, Chengxin Ren
    1-11
    DOI: https://doi.org/10.54691/bcpbm.v28i.2135

  • Shenzhen Composite Index based on GARCH class model Research on Stock Market Volatility

    Yi Cai
    12-18
    DOI: https://doi.org/10.54691/bcpbm.v28i.2136

  • The Influencing Factors of Income in the UK under the COVID-19 Epidemic

    Yutong Shu
    19-25
    DOI: https://doi.org/10.54691/bcpbm.v28i.2211

  • Valuation Analysis of New Energy Vehicle Industry Stock Price Based on HP-ARIMA Method

    Zhuoyi Xiao, Tianlong Lai, Mei Wu
    26-33
    DOI: https://doi.org/10.54691/bcpbm.v28i.2212

  • Research on procurement scheme and transport scheme based on TOPSIS algorithm and multi-objective linear programming

    Yutong Dai, Shimin Liang, Yunshan Zhou
    34-41
    DOI: https://doi.org/10.54691/bcpbm.v28i.2213

  • Structural Decomposition of the Spatial and Temporal Patterns and Sources of Spatial Variation in Agricultural Carbon Emissions in China

    Yilin Sun, Yixiang Ji
    42-51
    DOI: https://doi.org/10.54691/bcpbm.v28i.2214

  • Whether the Adjustment of Compensation Incentives Within a Company Has an Impact on the Non-Employee Directors of the Company and Brings Profit or Not

    Zehan Qin
    52-57
    DOI: https://doi.org/10.54691/bcpbm.v28i.2215

  • The Future Trends of NFT: Evidence from Art and Brand Industries

    Zihui Chen, Yuanyuan Guo, Zihui Wang
    58-67
    DOI: https://doi.org/10.54691/bcpbm.v28i.2216

  • The differences and similarities of director’s compensation incentives in 4 companies and how to impact the whole company

    Jiaxing Huang, Junhao Li, Yahui Tang, Junlong Yan
    68-75
    DOI: https://doi.org/10.54691/bcpbm.v28i.2217

  • Factors Influencing Executive Compensation in the Automobile Industry in the US

    Yilin Liu
    76-83
    DOI: https://doi.org/10.54691/bcpbm.v28i.2218

  • Analysis of Electronic Industry Stock Price Valuation Based on HP-ARMA Method——Take 9,105 Samples from 15 Enterprises

    Yizhi Huang
    84-91
    DOI: https://doi.org/10.54691/bcpbm.v28i.2219

  • Analysis of COVID-19's impact on Intel, Microsoft, and Amazon's Corporal Governance

    Yichun Fang, Shenghe Wang, Yumeng Zheng, Songyue Zhou
    92-101
    DOI: https://doi.org/10.54691/bcpbm.v28i.2220

  • The impact of user’s perceived value on the willingness to pay for membership on Internet platforms

    Jinjing Deng, Jiayi Li, Xintong Wang
    102-114
    DOI: https://doi.org/10.54691/bcpbm.v28i.2221

  • A Validation of the Algorithmic Formula for the Relevance of Douyin Users’ Favorite tags

    Weijie Cao, Jin Li, Xinran Meng
    115-122
    DOI: https://doi.org/10.54691/bcpbm.v28i.2222

  • Analysis of the causality, meanings and result behind ‘follow the flow’ phenomenon

    Junhao Pan
    123-130
    DOI: https://doi.org/10.54691/bcpbm.v28i.2223

  • Analysis of compensation policies for executives and directors of bio-pharmaceutical companies in the context of the global spread of COVID-19

    Linzhuo Lyu
    131-136
    DOI: https://doi.org/10.54691/bcpbm.v28i.2224

  • Performance Comparison Report of Two Banks ——Take J.P.Morgan Chase & Co and Bank of China as examples

    Jing Wang
    137-141
    DOI: https://doi.org/10.54691/bcpbm.v28i.2225

  • The Association Between U.S. Technology Company's Performance and Non-employee Director's Compensation Policy

    Yihua Jin, Gefei Xie, Bailin Zhou
    142-148
    DOI: https://doi.org/10.54691/bcpbm.v28i.2231

  • Investigation on the Compensation Incentive Structure of Non-employee Directors of a Company---- Taking JP Morgan as an Example

    Zhuoyang Long
    149-152
    DOI: https://doi.org/10.54691/bcpbm.v28i.2232

  • The Influence and Enlightenment of Lao Tzu's Philosophical System on Modern Enterprise Management

    Wendi Su
    153-157
    DOI: https://doi.org/10.54691/bcpbm.v28i.2233

  • The impact of digital finance on the rate of return of China's substantial economy

    Ruiwei Zhu
    158-166
    DOI: https://doi.org/10.54691/bcpbm.v28i.2234

  • Research on Evaluation of Target Corporate and Its Stocks

    Xiangyuan Pan
    167-173
    DOI: https://doi.org/10.54691/bcpbm.v28i.2235

  • An analysis of the repair and replacement cost assessment of ships

    Hanqun Wang
    174-191
    DOI: https://doi.org/10.54691/bcpbm.v28i.2236

  • How Chinese Private Medium-Size Steel Traders Response to Political & Economical Change by Business Model Transformation: An Evidence from Zhejiang Dongchang Industrial Group Ltd

    Maggie Ren
    192-197
    DOI: https://doi.org/10.54691/bcpbm.v28i.2237

  • Research on green supply chain management of Retail Businesses from the prospective of carbon peaking and carbon neutrality goals: Taking JingDong as an example

    Letian Xiao
    198-201
    DOI: https://doi.org/10.54691/bcpbm.v28i.2238

  • Prediction for the Customer Behavior in the Financial Institution Based on the Machine Learning Algorithms

    Hongyu Deng
    202-206
    DOI: https://doi.org/10.54691/bcpbm.v28i.2239

  • Factors fluence the success of mobile games in China

    Tianyu Gao
    207-216
    DOI: https://doi.org/10.54691/bcpbm.v28i.2240

  • Business Analysis of Mihoyo and Its Honkai Series

    Guojun Li
    217-224
    DOI: https://doi.org/10.54691/bcpbm.v28i.2241

  • Analysis of the impact mechanism of digital transformation of enterprises-Based on the perspective of intergenerational inheritance of family enterprises and textual analysis method

    Jie Chen, Xuezhong Chen, Huanlan Chen, Sheng Zheng
    225-231
    DOI: https://doi.org/10.54691/bcpbm.v28i.2242

  • Analysis of meta company's growth in the context of metaverse

    Luoluo Yin
    232-240
    DOI: https://doi.org/10.54691/bcpbm.v28i.2243

  • The Development Prospect of Internet Celebrity Business

    Jiahan Zhang
    241-247
    DOI: https://doi.org/10.54691/bcpbm.v28i.2244

  • The Impact of Macro Regulatory on Cryptocurrency Fluctuation: Evidence from China and the US

    Yaning Han
    248-255
    DOI: https://doi.org/10.54691/bcpbm.v28i.2245

  • The Influence of Brand Equity on Customer Loyalty: A Case Study on Pandora

    Yinxiao Lu
    256-264
    DOI: https://doi.org/10.54691/bcpbm.v28i.2246

  • The Influence of Virtual Spokesmen Based on Para-social Interaction Theory

    Zeyuan Yang
    265-274
    DOI: https://doi.org/10.54691/bcpbm.v28i.2247

  • The Influential Factors on Customer Loyalty Based on Marketing Mix Theory

    Weichieh Sun
    275-280
    DOI: https://doi.org/10.54691/bcpbm.v28i.2248

  • The Big Data Era of Online Surveys Generator: How can Typeform Win the Game?

    Zehui Zhang
    281-286
    DOI: https://doi.org/10.54691/bcpbm.v28i.2249

  • Issues and solutions in China's foreign exchange market

    Juntong Pan
    287-292
    DOI: https://doi.org/10.54691/bcpbm.v28i.2251

  • Analysis of User Behaviour and Business Strategy Optimization of Netflix Video Platform in the Post-Covid-19 Era

    Qianxue Li, Zili Yi
    293-302
    DOI: https://doi.org/10.54691/bcpbm.v28i.2267

  • An Analysis of the Competition between Universal and Disney

    Luoqi Wang
    303-307
    DOI: https://doi.org/10.54691/bcpbm.v28i.2268

  • The rivalry between Disney and Universal studios in the midst of the pandemic

    Chengkai Zhang
    308-313
    DOI: https://doi.org/10.54691/bcpbm.v28i.2270

  • What can we expect from high oil prices? ——Evaluation of Chevron Corp.

    Junze Xu
    314-318
    DOI: https://doi.org/10.54691/bcpbm.v28i.2393

  • Consumer preference and Marketing of Smart Phone for college students

    Yuxuan Liu
    319-326
    DOI: https://doi.org/10.54691/bcpbm.v28i.2394

  • The Time-varying Impact of Covid-19 Pandemic on Bitcoin and Ethereum: Evidence from Time Series Model

    Yulei Lian
    327-334
    DOI: https://doi.org/10.54691/bcpbm.v28i.2395

  • Investment risk analysis for Apple Stock

    Fangqing Tian
    335-338
    DOI: https://doi.org/10.54691/bcpbm.v28i.2396