Vol. 20 (2022): 4th International Conference on Innovations in Economic Management and Social Science (IEMSS 2022)

					View Vol. 20 (2022): 4th International Conference on Innovations in Economic Management and Social Science (IEMSS 2022)

May 21-22, 2022 | Seoul, South Korea

Editors: Shenliang Qian, Joyce Springhall

ISBN: 978-1-62437-377-0

Published: 2022-06-28

Preface

  • Preface: 4th International Conference on Innovations in Economic Management and Social Science (IEMSS 2022)

    Shenliang Qian, Joyce Springhall
    I
    DOI: https://doi.org/10.54691/bcpbm.v20i.872

Articles

  • Stock Closing Price Interval Prediction Based on CEEMDAN-WTD-Bilstm-Transformer Model

    Xinhong Wu, Chuchu Sun, Xingyu Hao
    1-18
    DOI: https://doi.org/10.54691/bcpbm.v20i.898
  • Analysis Of Stock Return Rate in Metaverse Industry Based on Event Study Method-- Take 1,288 Sample Data as An Example

    Minjing Ling
    19-26
    DOI: https://doi.org/10.54691/bcpbm.v20i.899
  • The Use and Improvement Suggestions of Shared Bicycles in Beijing

    Dejiang Wang
    27-32
    DOI: https://doi.org/10.54691/bcpbm.v20i.900
  • Collaborative Analysis and Research on Marketing Risk and Enterprise Growth

    Xiangcheng Qin, Ziqing Ye
    33-41
    DOI: https://doi.org/10.54691/bcpbm.v20i.901
  • Research on the Influencing Factors of Carbon Assurance Disclosure Quality from The Perspective of External Audit Quality

    Hui Chen, Zixuan Song, Fan Zhao
    42-49
    DOI: https://doi.org/10.54691/bcpbm.v20i.902
  • Research on the Factors Influencing Business Growth Based on ANN-MLP Algorithm Title Case Taking China Maotai Group as an example

    Haozhe Sun, Yanshan Li, Xu Tang
    50-59
    DOI: https://doi.org/10.54691/bcpbm.v20i.903
  • Research on the Impact of Asteroid Mining on Global Equity Based on Entropy Weight Method and Polynomial Regression

    Yize Zhang, Chengjia Dong, Boyu Cui
    60-67
    DOI: https://doi.org/10.54691/bcpbm.v20i.904
  • AHP-CRITIC-Based Collaborative Benefit Analysis of Regional Energy and Economic Development

    Shuyu Li, Heng Lei, Jiangpeng Duan
    68-77
    DOI: https://doi.org/10.54691/bcpbm.v20i.905
  • Research on the Relationship Between Energy Consumption, Economic Growth and Carbon Emissions in China——Based on The System GMM Model

    Jiahe Liu, Jiaxin Sun, Shiyu Feng
    78-84
    DOI: https://doi.org/10.54691/bcpbm.v20i.907
  • Quantitative trading portfolio optimization based on machine learning

    Zixuan Xia, Minxing Wang, Ruoyu Wu, Ruhao Tian, Jiayi Zhou, Zhenming Chen, Guanjun Xiao
    85-96
    DOI: https://doi.org/10.54691/bcpbm.v20i.908
  • Research on the Three-Stage Trading Strategy of Gold and Bitcoin Using Technical Indicators and A LSTM Model

    Dongze Wu, Jiayu Wang
    97-105
    DOI: https://doi.org/10.54691/bcpbm.v20i.913
  • Research About Apple’s Marketing Strategy and Consumer Behavior

    Weihong Justin Jiang, Ruizhe Li, Wufei Shao
    106-118
    DOI: https://doi.org/10.54691/bcpbm.v20i.917
  • The Research on Starbucks' slow-paced marketing Strategy in China

    Tinghuan Wu
    119-124
    DOI: https://doi.org/10.54691/bcpbm.v20i.920
  • The Strategy for Capsule Hotel Industry in China

    Shou Qiu
    125-132
    DOI: https://doi.org/10.54691/bcpbm.v20i.923
  • Research on the Operation Modes of Beauty and Fashion KOL on Social Media Platform

    Haoyu Zhao
    133-139
    DOI: https://doi.org/10.54691/bcpbm.v20i.925
  • Analysis the Influence of Marketing Strategy on Customer Satisfaction: A Case Study of Luxury Hotels in China

    Zihan Xu, Yao Yao
    140-148
    DOI: https://doi.org/10.54691/bcpbm.v20i.926
  • Factors Affecting Consumers’ Accommodation in Guilin Resort Hotels under the Epidemic Situation

    Youze Liu
    149-155
    DOI: https://doi.org/10.54691/bcpbm.v20i.927
  • Research on Clothing Preference and Consumption Satisfaction of Female Consumers Aged 30-40

    Wenxuan Wang
    156-160
    DOI: https://doi.org/10.54691/bcpbm.v20i.928
  • Text Analysis on the Main Factors of Young Women's Clothing Consumption Demand

    Xinyan Sun, Qiyue Zhang
    161-165
    DOI: https://doi.org/10.54691/bcpbm.v20i.929
  • Quantitative Analysis on the Causes and Results of Indulging in Social Media Short Videos

    Pukun Fan, Jianyu Jia, Shaohan Tang, Yifan Zhang
    166-170
    DOI: https://doi.org/10.54691/bcpbm.v20i.930
  • The Protection of Climate Refugees and Chinese Relief Approach from International Law

    Yani Dai
    171-178
    DOI: https://doi.org/10.54691/bcpbm.v20i.934
  • The Dilemma and Solutions of Climate Refugees under the Perspective of International Law

    Jindou Jiang, Xuan Zhang
    179-185
    DOI: https://doi.org/10.54691/bcpbm.v20i.937
  • The Influencing Factors of Relationship-specific Investment: A Literature Review

    Shuang Chen
    186-191
    DOI: https://doi.org/10.54691/bcpbm.v20i.940
  • The Effects of Social Media on Consumer Engagement in Chinese Women’s Football

    Junyan Guo, Jiayi Ni, Yihan Sun
    192-202
    DOI: https://doi.org/10.54691/bcpbm.v20i.942
  • Multilevel Cross Analysis of Chinese College Students' Consumption Behavior on BiliBili Platform

    Kaining Dong
    203-209
    DOI: https://doi.org/10.54691/bcpbm.v20i.944
  • Post-feminism, Games and Gender Binary: The Latest Research and Practical Resistance of Feminism

    Xiaoqian Zhu
    210-215
    DOI: https://doi.org/10.54691/bcpbm.v20i.945
  • A Study on the Utilization of Fan Economy by Luxury Brands in Chinese Market—Taking Louis Vuitton as an example

    Xiangzhi Shao
    216-220
    DOI: https://doi.org/10.54691/bcpbm.v20i.947
  • Research on the Dilemma of Anti-Tax Avoidance Measures in Developing Countries and Their Response

    Ning Hou
    221-228
    DOI: https://doi.org/10.54691/bcpbm.v20i.948
  • The Advent of 21st Century International Sanctions Amid Human Rights Violations in the Xinjiang Uyghur Autonomous Region

    Emma He
    229-233
    DOI: https://doi.org/10.54691/bcpbm.v20i.949
  • American Politics and Media Relations

    Siyan Zhai
    234-241
    DOI: https://doi.org/10.54691/bcpbm.v20i.950
  • Article and Preposition Use in Interlanguage Development: A Case Study Based on Two Access Positions of UG Perspective

    Bokun Li
    242-249
    DOI: https://doi.org/10.54691/bcpbm.v20i.951
  • Foreign Learning Environment Reduces Negative Transfer in Pronunciation: An Analysis of the Oral Output of Chinese University EFL Learners

    Yuerong Jing
    250-259
    DOI: https://doi.org/10.54691/bcpbm.v20i.954
  • Negative Transfer of Grammar in Chinese Students’ English Learning

    Wenbo Cai
    260-264
    DOI: https://doi.org/10.54691/bcpbm.v20i.958
  • A Systematic Review about the Theories of Max Weber, Carl Schmitt and Michel Foucault Based on the Political Practice in China and U.S.

    Houyi Chen, Yongda Chen, Zihan Zhao
    265-271
    DOI: https://doi.org/10.54691/bcpbm.v20i.959
  • Enemies and Friends: Peace and Conflicts in the Modern Era

    Jierui Kang, Chenyu Liu, Rui Lu, Yifei Xiong
    272-276
    DOI: https://doi.org/10.54691/bcpbm.v20i.961
  • Research on Debt Financing Efficiency and Influencing Factors of SMEs in China

    Zelong Luo, Huangjin Liu
    277-291
    DOI: https://doi.org/10.54691/bcpbm.v20i.976
  • Corporate Social Responsibility and Earnings Quality

    Ni Xu
    292-302
    DOI: https://doi.org/10.54691/bcpbm.v20i.978
  • The Impact of Globalization on Food Crises and Endemic Hunger

    Ziang Qu
    303-307
    DOI: https://doi.org/10.54691/bcpbm.v20i.982
  • The relationship between CSR and profit: Research based on case studies in the medical industry during COVID-19

    Yurun Meng
    308-312
    DOI: https://doi.org/10.54691/bcpbm.v20i.986
  • Behind Vogue: Research on the Making Strategies of Gen Z Fashion Marketing

    Shiyu Feng, Xinyin Lian, Miaomiao Zhou
    313-320
    DOI: https://doi.org/10.54691/bcpbm.v20i.989
  • The impact of COVID-19 on supply chain of cross-border logistics: review and suggestions

    Wenxi Ge, Yi Zhang
    321-328
    DOI: https://doi.org/10.54691/bcpbm.v20i.1001
  • Influencing factors for green supply chain management:a qualitative paper based on ESG concept

    Qiuhuizi Li
    329-335
    DOI: https://doi.org/10.54691/bcpbm.v20i.1002
  • Analysis of Bottle Packaging Marketing Strategy of NONGFU SPRING in Chinese Market

    Linjiang Zou
    336-340
    DOI: https://doi.org/10.54691/bcpbm.v20i.1003
  • Horizontal construction: Research on the Proper sub-brand marketing benefit the main-brand

    Leyi Chen, Wanni He, Yihan Huang
    341-349
    DOI: https://doi.org/10.54691/bcpbm.v20i.1004
  • Study on the Trade Potential of Chinese Electromechanical Products Export to RCEP Countries

    Xu Xiu, Jing Yu
    350-360
    DOI: https://doi.org/10.54691/bcpbm.v20i.1005
  • Sustainable performance evaluation of forestry enterprises in the context of carbon neutrality

    Jiayang Zhang
    361-370
    DOI: https://doi.org/10.54691/bcpbm.v20i.1006
  • Research on the Impact of COVID-19 on China's Agricultural Products Import

    Lian Wang, Xiaomeng Shi, Xiaole Li
    371-377
    DOI: https://doi.org/10.54691/bcpbm.v20i.1007
  • Research on Determinants and Potential of Goods Trade between China and ASEAN Countries under “the Belt and Road” Initiative

    Xiaomeng Shi, Lian Wang
    378-387
    DOI: https://doi.org/10.54691/bcpbm.v20i.1008
  • Empirical Analysis of The Relationship Between Enterprise Digital Transformation and Enterprise Internal Control Quality

    Feier Chen
    388-396
    DOI: https://doi.org/10.54691/bcpbm.v20i.1009
  • Dual Circulation Development Pattern: its Influence on China’s Export-oriented Enterprises & their Transformation Paths

    Yixuan Ding
    397-403
    DOI: https://doi.org/10.54691/bcpbm.v20i.1010
  • A Study on the Translation of Muxin’s Short Stories in the English World under the Perspective of Diaspora: A Case Study of Toming Jun Liu’s English Translation of The Empty Room

    Shanxiu He, Ke Ni
    404-407
    DOI: https://doi.org/10.54691/bcpbm.v20i.1011
  • Enterprise financing constraints and accuracy of earnings forecast——Evidence from Chinese A-share markets

    Yiyang Wang
    408-416
    DOI: https://doi.org/10.54691/bcpbm.v20i.1012
  • Impact mechanism of carbon emission trading pilot policy on green total factor productivity——Empirical research based on the double difference model

    Kun Ge, Yidan Bao
    417-427
    DOI: https://doi.org/10.54691/bcpbm.v20i.1013
  • Research on the Marketing Strategy of Domestic Sports Brands under the Patriotic Upsurge —— Taking Anta as an Example

    Yuqi Shan
    428-435
    DOI: https://doi.org/10.54691/bcpbm.v20i.1014
  • The Transition of marketing strategies of RIO Cocktail in China

    Ruolan Xu
    436-440
    DOI: https://doi.org/10.54691/bcpbm.v20i.1015
  • LI NING’s promotion strategy with Chinese elements in China market

    Yiqiu Sun
    441-445
    DOI: https://doi.org/10.54691/bcpbm.v20i.1016
  • Chinese marriage websites: Research on the word-of-mouth marketing strategies of Singles Village

    Jing Qin
    446-452
    DOI: https://doi.org/10.54691/bcpbm.v20i.1017
  • A literature review of supply chain development: Evidence from agricultural industry

    Tian Cao, Hongyu Xie
    453-462
    DOI: https://doi.org/10.54691/bcpbm.v20i.1018
  • Research on Diversified Selection of Soybean Import Sources from the Perspective of Import Risk Minimization

    Yinxuan Mao, Dayan Lin
    463-467
    DOI: https://doi.org/10.54691/bcpbm.v20i.1019
  • Comprehensive budget management under Financial Sharing Mode

    Sun Yao
    468-471
    DOI: https://doi.org/10.54691/bcpbm.v20i.1020
  • Research Hotspot and Prospect of Artificial Intelligence in Marketing in China——Visual Analysis Based on CiteSpace

    Wentian He
    472-478
    DOI: https://doi.org/10.54691/bcpbm.v20i.1021
  • Research on the Brands Marketing Strategy of Chanel

    Chang Sun
    479-485
    DOI: https://doi.org/10.54691/bcpbm.v20i.1022
  • A Literature Review of E-commerce Supply Chain Management

    Hao Sun
    486-496
    DOI: https://doi.org/10.54691/bcpbm.v20i.1023
  • Research hotspots and development trend of green marketing in China from 1993 to 2021: knowledge graph analysis based on Citespace

    Niu Pei
    497-507
    DOI: https://doi.org/10.54691/bcpbm.v20i.1024
  • An Empirical Study on the Impact of Corporate Greenwashing Behaviours on Financial Performance

    Bingshang Du, Jiangrui Hu, Yujie Peng
    508-518
    DOI: https://doi.org/10.54691/bcpbm.v20i.1025
  • Empirical Study on the Impact of Key Audit Disclosure on Stock Price in Audit Reports

    Yingying Yue
    519-524
    DOI: https://doi.org/10.54691/bcpbm.v20i.1026
  • The Impacts of the Board of Directors in a Company

    Wenxiao Hu
    525-528
    DOI: https://doi.org/10.54691/bcpbm.v20i.1027
  • Analysis on the development direction of circular economy theory in automobile industry market and economic and technical conditions

    Jiankang Zhang
    529-534
    DOI: https://doi.org/10.54691/bcpbm.v20i.1028
  • Analysis of the impact of resource constraint on export trade of Chinese metal products industry

    Yan Lou, Jing Yu
    535-543
    DOI: https://doi.org/10.54691/bcpbm.v20i.1029
  • Research on the Impact of Economic Policy Uncertainty on China's ICT Service Export

    Xixi Hu, Jing Yu
    544-552
    DOI: https://doi.org/10.54691/bcpbm.v20i.1030
  • The Effect of Government Subsidies on The Teal Activity of Firms: Evidence from Chinese Listed Firms

    Chunyan Jia
    553-560
    DOI: https://doi.org/10.54691/bcpbm.v20i.1031
  • A Case Study of Costco: from Business and Financial Perspective

    Xinyu Li
    561-569
    DOI: https://doi.org/10.54691/bcpbm.v20i.1032
  • Accessibility of Subjacency Principle and Empty Category Principle to SLA

    Yaxin Li, Yixuan Liu, Ruimin Sun
    570-577
    DOI: https://doi.org/10.54691/bcpbm.v20i.1033
  • Markedness in negative interlingual transfer: analysis of the productive skills of Chinese

    Xiaoya Hang, Xun Li
    578-583
    DOI: https://doi.org/10.54691/bcpbm.v20i.1034
  • Avoiding Negative Transfer from Grammar and Culture When Teaching Chinese to Japanese Students

    Fan Wang
    584-589
    DOI: https://doi.org/10.54691/bcpbm.v20i.1035
  • Marx’s Critical Ambition and Immanent Critique

    Mengmeng Xiao, Yi Jiang
    590-595
    DOI: https://doi.org/10.54691/bcpbm.v20i.1036
  • An Investigation of Pragmatic Failures in Communication for Chinese Beginners

    Si Cha
    596-606
    DOI: https://doi.org/10.54691/bcpbm.v20i.1037
  • VIX’s Impact on Chinese Corporate Bond Default

    Yilan Zhou
    607-612
    DOI: https://doi.org/10.54691/bcpbm.v20i.1038
  • A Review of Research on Influencing Factors and Result Effects of Emloyee Green Behavior

    Meiqi Wang
    613-625
    DOI: https://doi.org/10.54691/bcpbm.v20i.1039
  • The Development from transaction marketing to relationship marketing

    Binfei Yu
    626-629
    DOI: https://doi.org/10.54691/bcpbm.v20i.1040
  • Corporate social Responsibility and Sustainable Growth —— A Circular Evolution Model

    Yinuo Ma
    630-640
    DOI: https://doi.org/10.54691/bcpbm.v20i.1041
  • A systematic review on Internet technology and individual politics

    Yangsu Zhang
    641-646
    DOI: https://doi.org/10.54691/bcpbm.v20i.1042
  • Capitalism influenced the modern structure of international law using colonization

    Kelvin Liu
    647-652
    DOI: https://doi.org/10.54691/bcpbm.v20i.1043
  • The Strategy for Improving the Propaganda Degree of The China Cup Sailing League

    Yutong Xia
    653-663
    DOI: https://doi.org/10.54691/bcpbm.v20i.1044
  • Research on Chinese Women’s Super-League’s Promotion

    Baojia Sheng
    664-672
    DOI: https://doi.org/10.54691/bcpbm.v20i.1045
  • The Use of Inflection Morphology of Tense and Agreement in English Among Chinese Second Language Learners in College

    Wenhui Li
    673-679
    DOI: https://doi.org/10.54691/bcpbm.v20i.1046
  • Protection of the Rights of Climate Refugees and Pathways to Redress

    Jie Deng, Yun Jiang, Yuanyuan Li
    680-689
    DOI: https://doi.org/10.54691/bcpbm.v20i.1050
  • Research on the Problem of the Right of Child Labour to Health under International Law

    Zhuo Chen, Peilin Xin
    690-697
    DOI: https://doi.org/10.54691/bcpbm.v20i.1051
  • Research on the Influence of MNEs’ M&A in China and the Anti-tax Avoidance System

    Jingwen Dai
    698-705
    DOI: https://doi.org/10.54691/bcpbm.v20i.1052
  • China's Participation in Refugee Protection and Relief from the Perspective of International Law

    Menqing Kong, Hongdao Yang, Junqing Yi
    706-718
    DOI: https://doi.org/10.54691/bcpbm.v20i.1053
  • L'Oréal Paris Consumer Loyalty Research Based on the Chinese Market

    Minqi Dang, Xiangxin Kong, Yitong Wang, Yuyin Wang
    719-726
    DOI: https://doi.org/10.54691/bcpbm.v20i.1056
  • Analyzing the Factors Affecting Purchase Intention: The Case of Estee Lauder Company

    Siyuan Li
    727-736
    DOI: https://doi.org/10.54691/bcpbm.v20i.1057
  • The Marketing Strategies for Chanel to Cater to the Youth Aesthetic

    Yuxiao Liang, Bochun Wen, Huimin Zhang
    737-746
    DOI: https://doi.org/10.54691/bcpbm.v20i.1058
  • Strategies to Change Brand Association Towards Prada

    Yichen Lu, Shengwen Wu, Yijun Yin, Kunpeng Zhuang
    747-757
    DOI: https://doi.org/10.54691/bcpbm.v20i.1059
  • Discover The Influence of Brand Image for M·A·C Cosmetics

    Chunyi Sun, Shiyao Xu
    758-767
    DOI: https://doi.org/10.54691/bcpbm.v20i.1060
  • The influence of global Risk Index on Chinese Stock Market

    Qi Wang
    768-774
    DOI: https://doi.org/10.54691/bcpbm.v20i.1061
  • Is the development of the stock market a barometer of China's economy?

    Jiahao Wang
    775-780
    DOI: https://doi.org/10.54691/bcpbm.v20i.1062
  • Environmental Violations Caused by MNEs and Regulations to Complete Remedy

    Xinyi Zhang
    781-788
    DOI: https://doi.org/10.54691/bcpbm.v20i.1063
  • Legal Difficulties of China's Anti-tax avoidance Measures and solutions

    Ziyan Zhao
    789-796
    DOI: https://doi.org/10.54691/bcpbm.v20i.1064
  • The Impact of Social Media Marketing on Customer Satisfaction at Hermes in China

    Yilun Ding
    797-802
    DOI: https://doi.org/10.54691/bcpbm.v20i.1065
  • Identification of Work Injury Infected by Workers with COVID-19 Infection in China

    Wenjie Zhang
    803-809
    DOI: https://doi.org/10.54691/bcpbm.v20i.1066
  • Ritualistic Analysis of Liminality in Theatrical Performances

    Sicheng Li
    810-816
    DOI: https://doi.org/10.54691/bcpbm.v20i.1067
  • Research on the Relationship between Violence and Ritual in Boxing

    Xinyi Dou, Ruiyang Jiang
    817-821
    DOI: https://doi.org/10.54691/bcpbm.v20i.1068
  • Research on the Influence of After-sale Service on Customer Loyalty -- A Case Study of Budget Hotels

    Lin Zhu
    822-832
    DOI: https://doi.org/10.54691/bcpbm.v20i.1069
  • The COVID-19 and Dynamics in Cryptocurrencies: An empirical evidence

    Zhuo Chen, Jiayi Wu
    833-842
    DOI: https://doi.org/10.54691/bcpbm.v20i.1070
  • Sino-US trade conflict and fluctuation of China's stock market: An Empirical Evidence

    Yizhou Du
    843-851
    DOI: https://doi.org/10.54691/bcpbm.v20i.1071
  • The Influential Factors the E-commerce on Customer Loyalty

    Wantong Ning
    852-857
    DOI: https://doi.org/10.54691/bcpbm.v20i.1072
  • The Effectiveness of High-tech Product on Customer Satisfaction towards Luxury Hotel

    Er Gao, Xiong Yang
    858-864
    DOI: https://doi.org/10.54691/bcpbm.v20i.1073
  • The Relationship between The Lakers Team and Fans’ Attitude

    Hantao Zhang, Qian Zheng
    865-872
    DOI: https://doi.org/10.54691/bcpbm.v20i.1074
  • Punitive damages for intellectual property infringements in China – A cross-jurisdictional analysis

    Jie Tang
    873-878
    DOI: https://doi.org/10.54691/bcpbm.v20i.1075
  • Analysis on the influencing factors of customer loyalty of homestay

    Moxuan Yao
    879-884
    DOI: https://doi.org/10.54691/bcpbm.v20i.1076
  • Analysis of CAFTA's promotion effect on FDI based on DID model

    Wenzhuo Su
    885-896
    DOI: https://doi.org/10.54691/bcpbm.v20i.1077
  • Research on the Influencing Factors of Consumers' Purchase Intention in WeChat Daigou

    Wang Meng
    897-903
    DOI: https://doi.org/10.54691/bcpbm.v20i.1078
  • The construction of the Chinese image from the perspective of others in the post-truth era——A Frame and Semiotic analysis of BBC’s reports of the Beijing Winter Olympics

    Yalin Zhao
    904-911
    DOI: https://doi.org/10.54691/bcpbm.v20i.1079
  • Research on China's High-speed Railway Development from the Perspective of Financial Analysis and Management

    Yuhan Lin, Xiao Xiao, Zihan Peng
    912-918
    DOI: https://doi.org/10.54691/bcpbm.v20i.1081
  • Develop effective incentives for employees through motivation theory

    Binfei Yu
    919-923
    DOI: https://doi.org/10.54691/bcpbm.v20i.1082
  • Implicit and explicit attitudes towards rich and poor people

    Eric Yan Xin
    924-927
    DOI: https://doi.org/10.54691/bcpbm.v20i.1083
  • Analysis on the effective cooperative education mechanism of Ideological and political courses

    LiXia Song
    928-932
    DOI: https://doi.org/10.54691/bcpbm.v20i.1084
  • The Impact of ‘institution-governance’ configuration on the Ambidextrous innovation of platform enterprises——Qualitative Comparative Analysis based on Fuzzy Set (fsQCA)

    Yujia Xie, Huiyue Xu, Jiashi Zhou, Rong Guo, Xiaolu Jiang, Yujun Ruan
    933-950
    DOI: https://doi.org/10.54691/bcpbm.v20i.1085
  • Research on the Chemical Industry during COVID-19 Based on Fama-French Five Factors Model

    Mingyou Chen, Haoyu Wang, Bingbin Xu
    951-955
    DOI: https://doi.org/10.54691/bcpbm.v20i.1086
  • An option pricing model focus on spread based on the stock price of Apple and Tesla

    Kaixun Chang, Ruitao Gong
    956-966
    DOI: https://doi.org/10.54691/bcpbm.v20i.1087
  • Analysis of Kweichow Moutai's Business Model and Finance

    Zhichun Huang, Boyu Lu, Yihang Zhu
    967-976
    DOI: https://doi.org/10.54691/bcpbm.v20i.1088
  • Analysis on Corporate Governance of State-owned Enterprises

    JiaYi Qiu
    977-982
    DOI: https://doi.org/10.54691/bcpbm.v20i.1089
  • An Analysis on Business Risk of Jingdong and Meituan

    Xinming Jiang, Qi Shi, Xiangzhe Yang
    983-989
    DOI: https://doi.org/10.54691/bcpbm.v20i.1090
  • How the Real Option Reduces Risks in Producing Film Sequels

    Yirui Wang
    990-1001
    DOI: https://doi.org/10.54691/bcpbm.v20i.1091
  • A Business Analysis of Cross-Border M&A in the Context of Sustainable Development Strategy——A Case Study of ANTA & FILA

    Yijia Tang, Yiding Yao
    1002-1009
    DOI: https://doi.org/10.54691/bcpbm.v20i.1092
  • Analysis of Games Industry during COVID-19 Based on Fama-French Five-factor Model

    Yiming Wen, Xinran Yu
    1010-1015
    DOI: https://doi.org/10.54691/bcpbm.v20i.1093
  • E-commerce and Live Banding Model: How the Industry Nowadays Profit?

    Jiayi Yin, Huangyinlin Zhang, Junrong Zhang, Xuan Zhao
    1016-1025
    DOI: https://doi.org/10.54691/bcpbm.v20i.1094
  • Driverless Industry: Current State, Business Model, Challenges and Prospects

    Haozhe Chen, Le Li, Peiqi Wang
    1026-1032
    DOI: https://doi.org/10.54691/bcpbm.v20i.1095
  • Overview: The Economic Influence and Related Functions Offered of 5th Generation Mobile Network on Animation Industry

    Jiaxuan Han
    1033-1039
    DOI: https://doi.org/10.54691/bcpbm.v20i.1096
  • The origination and progress of modern portfolio theory

    Yifei Chen, Junjian Lu
    1040-1046
    DOI: https://doi.org/10.54691/bcpbm.v20i.1097
  • VR and AR in the Digital World: The Impacts on Consumer Purchasing Intentions

    Yihui He, Sihoon Mun, Chantelle Yo
    1047-1054
    DOI: https://doi.org/10.54691/bcpbm.v20i.1098
  • How Digital Inclusive Finance influence Income Gap in Shaanxi Province——Based on Regression Analysis

    Hao Xu
    1055-1058
    DOI: https://doi.org/10.54691/bcpbm.v20i.1099
  • The Practical Application of Strategic Management Accounting

    Yujing Xu
    1059-1066
    DOI: https://doi.org/10.54691/bcpbm.v20i.1100
  • Analysis of Third-party Scientific Achievements Transformation Platforms Based on Blockchain – Taking "Kechuang Bang" Company as An Example

    Ruihang Chai, Jianjia He
    1067-1070
    DOI: https://doi.org/10.54691/bcpbm.v20i.1101
  • The Enlightenment of Florasis (Huaxizi) Market Behavior

    Jinfei Liu, Yifan Liu, Lizheng Zhao
    1071-1075
    DOI: https://doi.org/10.54691/bcpbm.v20i.1102
  • Research on the Relationship Between Financial Crisis and Global Asset Prices

    Yuxi Shen
    1076-1081
    DOI: https://doi.org/10.54691/bcpbm.v20i.1105
  • Marketing Strategy Analysis of Short Video Platforms in the Era of Internet Economy - Taking Tiktok as the Case

    Jingwen Cheng, Xinhe Zeng, Yutian Zhu
    1082-1092
    DOI: https://doi.org/10.54691/bcpbm.v20i.1106
  • Research on the Development of Metaverse Marketing in the Context of Digitization: Illustrate by the Case of BlueFocus

    Wanting Cui, Kaixuan Fan, Danwangjie Ci
    1093-1102
    DOI: https://doi.org/10.54691/bcpbm.v20i.1107
  • Analysis of Pinduoduo's Modern Marketing Strategy

    Ken Chen, Tianzhen Chen, Lingui Li
    1103-1112
    DOI: https://doi.org/10.54691/bcpbm.v20i.1108
  • Analysis of Xiaohongshu’s Marketing Strategies

    Chunxi Xu, Xueyao Jiang, Xuezi Zhang
    1113-1119
    DOI: https://doi.org/10.54691/bcpbm.v20i.1109
  • SWOT Analysis of Development Strategy of Idlefish

    Xuan Yang
    1120-1129
    DOI: https://doi.org/10.54691/bcpbm.v20i.1110
  • Analysis of the Development of IT Outsourcing Companies in The Era of Cloud Computing--Take Infosys as an Example

    Zhengxin Hou
    1130-1141
    DOI: https://doi.org/10.54691/bcpbm.v20i.1111
  • Research On Finding Optimal Portfolios Based on Markowitz Mean-Variance Model -- Constructing Efficient Frontier and Portfolio with Highest Sharpe Ratio Using 4 Assets in Chinese Market

    Xiaoyu Deng
    1142-1153
    DOI: https://doi.org/10.54691/bcpbm.v20i.1112
  • Research on Chinese stock market based on CAPM: pre and post Covid-19 pandemic

    Qianqing Liu
    1154-1161
    DOI: https://doi.org/10.54691/bcpbm.v20i.1113
  • The regulation of MNEs overseas pollution from different subjects

    Silin Mao
    1162-1167
    DOI: https://doi.org/10.54691/bcpbm.v20i.1114
  • Brand Equity of Charlotte Hornets

    Yizhou Chen, Bingyang He, Yanchen Liu, Stanley Weng
    1168-1175
    DOI: https://doi.org/10.54691/bcpbm.v20i.1115
  • Characteristics of consumer behaviour in tourism, beauty and sports fields- female consumer

    Jiamu Han, Xinyi Wang, Qi Zhang
    1176-1180
    DOI: https://doi.org/10.54691/bcpbm.v20i.1116
  • Study the Importance of Advertising in the Market take Luxury Goods, FMCG,Car Market as An Example

    Dixian Sang, Siqi Xiong, Wanqi Zhang, Yafeng Lin
    1181-1185
    DOI: https://doi.org/10.54691/bcpbm.v20i.1117
  • The impact of COVID-19 epidemic on Chinese stock market: based on the capital asset pricing model and Fama-French Three-Factor Model

    Letian Li
    1186-1191
    DOI: https://doi.org/10.54691/bcpbm.v20i.1118
  • Research on optimal portfolios based on optimization and Simulated Annealing Algorithm A comparison of optimal portfolios between the Chinese and American stock market

    Shang Ni
    1192-1206
    DOI: https://doi.org/10.54691/bcpbm.v20i.1119
  • Long-term General Asset Allocation for individual investors in Chinese securities market

    Pei Wei
    1207-1216
    DOI: https://doi.org/10.54691/bcpbm.v20i.1120
  • The Pragmatics of Media and Identity Politics

    Jingyi Zhong
    1217-1230
    DOI: https://doi.org/10.54691/bcpbm.v20i.1121
  • To Better Satisfy the Customers with Social Media - A Marketing Perspective from Clippers

    Mike Mai, Collin Qiu
    1231-1239
    DOI: https://doi.org/10.54691/bcpbm.v20i.1122
  • Research on Longevity Risk and Its Relevant Issues

    ManYao Li
    1240-1247
    DOI: https://doi.org/10.54691/bcpbm.v20i.1123
  • Study on the practice of "two integrations" in auditing--Textual analysis based on Audit Office reports

    Lingbo Feng, Li Wang
    1248-1257
    DOI: https://doi.org/10.54691/bcpbm.v20i.1124
  • The Impact of ESG on Financial Performance of Listed Companies - An Analysis Based on Corporate Reputation Perspective

    Dingding Liu
    1258-1273
    DOI: https://doi.org/10.54691/bcpbm.v20i.1125
  • Impact of Higher Education Resources Input on Population Agglomeration: Evidence from China

    Jiang Nan
    1274-1291
    DOI: https://doi.org/10.54691/bcpbm.v20i.1126